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Retail By City

TokyoJapan

city rank #10

City Overview

Ginza is the most prestigious retail district in Tokyo, where most of the prominent international brands have a presence. Ginza is formed by major department stores such as Mitsukoshi and Matsuya, and large-scaled shopping centre such as Ginza Six and Tokyu Plaza Ginza, interspersed with high street shops. The heart of Ginza is the Ginza 4-chome intersection, which is the junction of Chuo-dori and Harumi-dori. Serviced by Tokyo Metro, Ginza Station is a transportation hub, attracting commuters and shoppers with Ginza, Marunouchi and Hibiya Lines. JR Yurakucho Station is within walking distance of the area as well. Thus, retail rent in Ginza is ranked the most expensive in Japan. Many international luxury retail groups including LVMH, KERING and Richemont have flagship stores in Ginza. Fast fashion outlets have also marked their presence by opening their flagship stores in the area since around 2008. Major high streets of Ginza are Chuo-dori, Harumi-dori, Namiki-dori and Maronie-dori. Ginza is also one of the most popular tourist destinations in Tokyo including foreign tourists. Many shops target them including standalone tax free shops and drug stores.

Omotesando has emerged as one of Japan’s most popular destinations for high-end and design fashion shops, where many of the prominent international brands have a presence. Omotesando is formed by shopping centres such as Omotesando Hills, GYRE, and Ao, interspersed with high street shops for international brands. Serviced by Tokyo Metro, Omotesando Station is a transportation hug, attracting commuters and shoppers with Ginza, Hanzomon and Chiyoda Lines. Thus, retail rent in Omotesando is the second most expensive in Japan and the rate of rising price for prime rent is 9.3% in the last twelve months. Not only foreign-affiliated retailers often open their first store in Japan in the area, but also both new concept and flagship stores continue to open in the area, which makes Omotesando the trendsetting destination. Major high streets are Omotesando, Miyuki-dori, and Aoyama-dori. Omotesando also has fancy café and apparel shops in secondary areas which make the area walkable as a whole.

Harajuku is highly known for the source of youth fashion. Harajuku is formed by shopping centres such as Laforet Harajuku, Tokyu Plaza Omotesando Harajuku and Q Plaza HARAJUKU, interspersed with high street shops for both domestic and international casual brands. Major high streets are Takeshita-dori, Meiji-dori and Cat-street. JR Harajuku Station on the Yamanote Line is very conveniently located in the area and Miji-jingu-mae Station on the Tokyo Metro Chiyoda and Fukutoshin lines is within the area as well.

Shinjuku is one of foremost downtown in Japan and known as a busy area, regardless of day or night. Shinjuku is formed by major department stores such as Isetan, Odakyu, Keio and Takashimaya, and large-scaled shopping centres such as Lumine and Marui. Serviced by a dozen railway and subway lines, including Japan Railway, which makes Sinjuku Station is the world’s busiest railway station, handling more than three million passengers per day. East of the station is in a lively part of Shinjuku where many shopping centres and high street shops cluster, focusing around Shinjuku-dori. Shinjuku is also the area of high sales productivity for shops. In recent years, several luxury brands opened their first high street shops in the area, which causes a change of faces on Shinjuku-dori. Shinjuku is also popular tourist destinations in Tokyo including foreign tourists and therefore attracting strong demand from sports, drug, cosmetics and electric shops whose sales have been boosted by inbound demand.

Shibuya often refers to a centre for youth fashion and culture. Shibuya Station is serviced by many railway and subway lines, including Japan Railway. Formed by department store, Seibu, large-scaled shopping centres, such as Shibuya Hikarie, Marui and 109, and high street shops for both domestic and international brands around Shibuya stations.

Things to do

See

Work

Ginza, Omotesando, Shibuya, Shinjuku, Marunouchi Naka-dori

Rest

Meiji Shrine, Tokyo Sky Tree, Tokyo Tower, Tsukiji Fish Market, Shinjuku Gyoen, Imperial Place, Asakusa, Ueno Ameyoko, Akihabara

And be seen

Eat

Furutoshi, Sky Bar, Gonpachi, Teyandei, Beacon, Cicada, Tenichi, Jojoen, Tsukiji Sushidai, Kushinobo, Omae XEX

Drink

Oak Door, Maduro, Two Rooms, A971, R2, PCM

Be Merry

Xross, Yellow, Womb, Muse, Vanity, FERIA

Other Cities in Japan

Contact Us

Shu C. Ichimura
Meiji Yasuda Seimei Building, 2-1-1
Marunouchi, Chiyoda-ku, Tokyo 100-0005
+81 3 5288 9805 | Shu.Ichimura@cbre.com